The International Surfing Association (ISA) is continuing to spur the global development of StandUp Paddle (SUP) with the certification of over 150 ISA SUP instructors across 12 countries since April 2016.
Instructors were certified in countries including Brazil, Switzerland, Finland, Canada, Belgium and Hong Kong, highlighting the universal appeal and access that has fueled the growth of the sport in recent years.
SUP Courses are part of the ISA CIP. The program is designed to establish an industry standard of safety, quality and efficacy for SUP and surf instructors around the world. With a special emphasis on safety, the ISA CIP teaches risk management, duty of care and water safety, along with the practical skills and knowledge to properly instruct others.
The courses exemplify the ISA’s strategy to grow the sport of SUP in non-traditional markets. As countries that have little to no access to quality waves, the rivers, lakes and oceans of these countries provide their people with the opportunity to practice the sport on flat water as an alternative to SUP Surfing.
Finland, which joined the ISA in 2015, has taken advantage of the ISA Coaching and Instructing Program to further grow the sport of SUP in the country.
Jari Laakso, Vice President of the Finnish SUP and Surf Federation, said:
“The ISA Flat Water SUP Course held in May was a great success certifying 26 new instructors. We are planning another course for fall. ISA Membership has helped the sport gain huge popularity in Finland and it is by far the fastest growing watersport in the country.”