Wetsuit Wearhouse Website Nominated for 2016 Blades Award





The company Wetsuit Wearhouse was established back in 2002 and since then has become the largest wetsuit specialty shop in the world. The company has been nominated for a Blades Ecommerce Award for Best Enterprise Website for WetsuitWearhouse.com.

According to the nomination on the MivaCon website, “A Blades Award-worthy enterprise site integrates a dazzlingly creative user experience with highly sophisticated back-end functionality. These outstanding finalists serve big business with even bigger style.” The site also notes the reason for the nomination, “Wetsuit Wearhouse’s outstanding online store presents elaborate and precise product organization, excellent integration of advice, blogs, reviews, and support, highly interactive product-finders, and a young, fresh, visual interface appropriate to its sporty customer. This completely responsive website is based on Bootstrap Base Framework from Miva and highlights the importance of prioritizing mobile for modern consumers.”

Headquartered in Williamsport, Maryland, Wetsuit Wearhouse Inc. is a retailer specializing in wetsuits and accessories. “We’re thrilled to be nominated for a Blade Ecommerce Award,” said Chris Moleskie, Founder, President & CEO of Wetsuit Wearhouse. “Creating the site was a collaborative process between our team, the professional designers at High Rock, web developer Joe McDonald, and the ecommerce experts at Miva. We’re very proud of the site and all it offers our customers.”

Dave Schleigh, Founder & Creative Director for High Rock said, “Wetsuit Wearhouse has been a fun client to work with. Everything on the website – from the images and colors to the user-friendly interface – represent the company culture. Working with Chris and the team at Wetsuit Wearhouse during the process ensured the design and the ecommerce component would fit seamlessly.”

Winners of the Blades Awards will be announced on March 10, 2016 at the Hyatt Regency La Jolla in San Diego, California. To learn more about the Blades Awards, visit http://www.MivaCon16.com.

Source: Wetsuit Wearhouse.

Indmar Wins 14th Consecutive Customer Satisfaction Award





Indmar Marine Engines has achieved further global acclaim after scooping up its fourteenth consecutive Customer Satisfaction Award. Another indicator that it’s all-new Raptor Series continues to live up to it’s hard earned reputation of best-in-class. The NMMA officially presented Indmar with their fourteenth Marine Industry CSI Award for excellence in customer satisfaction today during the Miami International Boat Show.

The Raptor Series has made a strong impression since it’s launch and these latest results mark the end of another impressive year of production. The highly praised Raptor Series has now collected four prestigious and sought after awards; The BMI Innovation award, Boating Industry’s Top Products of 2015 and now it reigns in on its second NMMA CSI Customer Satisfaction award.

“Boat owners want engines they’re proud to drive and can rely on season after season – Our Ford based engines superior combination of best-in-class torque, horsepower, fuel efficiency and rugged reliability is revolutionizing the inboard marine engine segment,” explained Scott Clack, Vice President of Indmar Marine Engines. “Customer demand for our Ford based series continues to climb and has enabled our brand to enter into new segments.” Clack further explains, “We are thankful for the influential CSI survey program as it gives boat owners a chance to let the rest of the world know how satisfied they are with their Indmar Marine Engine.”

Awards are a result of our continued efforts to elevate the Indmar brand by delivering a winning combination of world-class quality and cutting-edge technology,” explained Chuck Rowe President of Indmar Marine Engines. “The Ford based series have been incredibly popular with boaters since their launch and illustrate how Team Indmar has consistently delivered on the promise of quality, reliability and performance year after year. However, to receive this award for fourteen straight years from consumer survey’s in differing markets and regions is a testament to Indmar’s success and growth as a global inboard marine engine manufacturer.“

The Marine Industry Customer Satisfaction Index (CSI) study, now in it’s fourteenth year, honors manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past nine month interim period, based on information provided by customers who purchased a new boat or engine during the period between April 1, 2015 and December 31, 2015. Indmar Marine Engines as been awarded since the inception of the CSI program.

Source: Indmar Marine Engines

Tige Boats Receives 11th NMMA CSI Award





Tige Boats is proud to receive their 11th National Marine Manufacturers Association’s (NMMA) Customer Satisfaction Index Award. The CSI Award is presented to the marine industry’s top manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve their customer. No other inboard manufacturer has won this award more than Tige Boats.

“There’s no greater way to celebrate our 25th Anniversary than knowing we’ve earned the trust and loyalty of our owners,” said Charlie Pigeon, Founder and CEO of Tige Boats. “Customer satisfaction has been, and always will be, our #1 priority. Building a dependable product with the most powerful performance and design is a quality we strive to fulfill on a daily basis.”

The Marine Industry CSI Award recipients have achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year, based on information provided by customers purchasing a new boat or engine during the period between April 1, 2015 and December 31, 2015.

Source: Tige Boats

Lume Cube Partners with Pro Surfer Jamie O’Brien



Image: Jake Marote/Lume Cube

Lume Cube, a technology accessory company and emerging lifestyle brand, today announced its partnership with world-renowned professional surfer Jamie O’Brien. Like Lume Cube, Jamie is known for breaking the mold and has been doing so from an early age. In 2004, he was crowned one of the youngest champions to win the Pipeline Masters, at age 21, and continues to be a pioneer in the field of professional free surfing.

Jamie has made countless on screen appearances throughout his career and currently stars in his own Red Bull TV series “Who Is JOB,” entering its 6th season. Most recently, Jamie was awarded the 2015 Oakley Wave of the Winter and won the Pipe Master qualifiers landing him a spot, once again, competing on surfing’s biggest stage at the 2015 Billabong Pipeline Masters event.

“We are extremely excited to welcome Jamie O’Brien to the Lume Cube family,” said Lume Cube CEO Mornee Sherry. “Jamie doesn’t only embody our brand’s image through his passion for life and drive for greatness, but he represents the brand’s culture and core values through his dedication to family, and community. Like us, Jamie keeps a tight knit circle of lifelong friends around him, remaining true to his roots and the community that raised him. We couldn’t be happier to grow with people of his caliber both in and out of the water”.

When asked about the new partnership with Lume Cube, Jamie stated, “It’s been fun shooting with the new lights. So stoked on my new partnership with Lume Cube, these lights are going to be essential filming for Who is JOB 6.0.”

Jamie and Lume Cube connect with the hope to push the limits of content creation. Jamie is known to live life to the fullest and has never let the night put a damper on his fun, something that is well documented in the series “Who is JOB.” Expect to see Lume Cube to lighting up Team Grom’s shenanigans that are sure to continue long after the sun goes down.

The first of its kind, Lume Cube is a powerful and ultra-portable lighting tool that will open new creative possibilities for photographers and videographers of any skill level. Controlled via a smartphone app on both iPhone and Android devices, the Lume Cube is built for those looking to get the most out of their GoPro’s, smartphone cameras, action cams, traditional digital cameras and all other casual capture devices™.

To commemorate the beginning of this partnership, Lume Cube and Jamie have teamed up with Nectar sunglasses and some of Jamie’s other key sponsors to throw one BIG GIVEAWAY! The giveaway is now open at http://www.lumecube.com/giveaway and will close on February 29 at midnight. The grand prize winner will receive over $1,100 of gear including a Tokoro Surfboard signed by Jamie O’Brien himself, a Lume Cube GoPro kit, GoPro Hero 4 Silver Camera, Nectar Sunglasses and more! The giveaway is free to enter, the winner will be selected at random and announced on March 1 2016.

Source: Lume Cube

Surf Expo Recognized As One Of The Industry’s Fastest 50 For Growth





Trade Show Executive this week named Surf Expo among the Fastest 50 trade shows in 2015 for growth in exhibitors. This marks the fourth consecutive year the show has been on the Fastest 50 list.

“Surf Expo is excited to be included in Trade Show Executive’s Fastest 50 once again. The award for exhibitor growth is a reflection of our market strength and buyer-focused efforts. We look forward to expanding our market verticals in 2016 and attracting more attendees to help us achieve our goal of being THE marketplace for water sports in the world,” said Roy Turner, Surf Expo’s SVP and Show Director.

“The Fastest 50 Class of 2015 once again includes a mix of established shows and up-and-coming events in nearly every industry sector, proving that face-to-face exhibitions are important assets to the business world,” said Darlene Gudea, President of Trade Show Executive Media Group.

The next Surf Expo will take place September 8-10, 2016, with Board Demo Day on September 7, in Orlando, Florida.

Source: Surf Expo

Meet the 2016 MasterCraft NXT20 Global Edition



Image: MasterCraft

MasterCraft has announced an extension of its entry-level NXT line with the new NXT20 Global Edition, the company’s first outboard towboat in over 20 years. The wait is finally over for watersports enthusiasts living in coastal zones that have been looking for an affordable, yet high-quality towboat that can truly do it all.

“MasterCraft continues to expand its product line to meet the consumer’s demand for quality construction and reliable performance across all boating categories,” said Terry McNew, President and CEO of MasterCraft. “The introduction of the NXT20 Global Edition opens up MasterCraft ownership to boaters in coastal and overseas markets where shallow waters and harsh salt water conditions require an outboard configuration.”

Taking advantage of MasterCraft’s award-winning boat designs, the NXT20 Global Edition boasts one of the most innovative crossover hulls on the market today, ensuring powerful, responsive handling while still being able to sculpt perfectly shaped, playful wakes. Designed to turn heads on the water, the NXT20 Global Edition commands attention thanks to MasterCraft’s signature pickle-fork bow and stylish exterior capped off with a modified coastal deck.

The NXT20 Global Edition comes standard with a 175 horsepower Mercury Verado outboard engine with the option to upgrade to a 225 horsepower model, either allowing owners to easily trim their engines and safely beach their boats. With available built-in ballast tanks and a custom-built centralized tower, the NXT20 Global Edition delivers a fun-filled day on the water whether owners will be wakeboarding, waterskiing, barefooting or simply tubing with the family.

A stylish interior graces the NXT20 Global Edition including durable, puncture resistant vinyl seats, premium billet aluminum finishes and comfortable cabin carpeting. The outboard engine allows for expanded aft seating making for an extremely spacious lounge capable of accommodating up to twelve people while shock-assisted storage compartments were thoughtfully integrated throughout the entire boat.

As with all MasterCraft boats, the NXT20 Global Edition comes standard with a five year bow-to-stern warranty, ensuring peace of mind for boat owners and more time on the water. Hand-built by “Master Craftsmen” in the company’s U.S-based manufacturing facility in Vonore, Tennessee, MasterCraft’s award-winning line-up of 2016 boats continue to rank among the highest in terms of customer satisfaction and hold the highest resale values in the industry.

Dealers will begin taking orders for the NXT20 Global Edition immediately and future boat owners can configure their dream model with an almost limitless number of color options and custom packages at www.mastercraft.com.

NXT20 Global Edition Specifications

Length: 20′ 0″ / 6.10 m

Width Amidship: 91″ / 2.31 m

Boat Weight: 3550 lbs / 1610 kg

Weight Capacity: 1750 lbs / 794 kg; 2500 lbs / 1134 kg

Fuel Capacity: 45 G / 170 L

Seating: 12 people

Draft: 30″/ .76 m down; 15″/ .38 m up

Hull: Vector Drive

Color Options: Infinite

Source: MasterCraft

Nautique expands global reach, adds website languages





Today, Nautique announced new additions to our 2016 website that will refine the brand’s experience globally with the introduction of four additional languages. Building on the landmark success of the brand and its continued global reach, Nautique has released its industry-leading website nautique.com in French, German, Japanese and Spanish. This global approach is the first of its kind in the inboard marketplace.

“Today is an exciting day for the Nautique brand. Customers love to visit our website and learn about everything we have to offer from our latest products and innovations to our worldwide events, Nautique Cares initiatives and more. People all over the world will now be able to enjoy the website in a total of five languages,” said Nautique President Greg Meloon. “Featuring the award-winning Design Your Nautique (DYN), unique podcasts and a responsive website design that anyone can enjoy on any platform, we’re further refining the Nautique experience for watersports enthusiasts around the globe.”

Source: Nautique

Soul Surfer Bethany Hamilton extends Sponsor Contract with Rip Curl



Bethany Hamilton – Image: Supergirl Pro/ASA

Thirteen years ago, Bethany Hamilton had her arm taken by a shark attack and that may be how many of you know her. This Hawaiian charger did not let that get her down and she has pursued surfing as well as other avenues in her life. Bethany’s relationship with Rip Curl goes back to when she was 9 years old. Hamilton has now further extended her contract with sponsor Rip Curl.

Bethany, just shy of her 26th birthday, has already reached unimaginable heights in surfing; winning national competitions, competing on the WSL Championship Tour and inspiring millions with her determination in the face of adversity – returning to the water after the shark attack that left her with one arm as a teenager. She continues to reach new heights; this month taking on 50 foot ‘Jaws’, the Hawaiian monster wave of Pe’ahi, whilst filming for her soon-to-be-released film Surfs Like a Girl, just months after becoming a new mum to son Tobias.

“2015 was definitely one of the best years of my life, primarily because I became a Mom and I absolutely love being a Mom!!! I still managed to have a fun year of surfing before I had Tobias and after. I grew a lot as a person in my post-partum recovery, and in my determination to get back to the ocean. Now after surfing each day I look forward to coming home to my supportive husband and son, it’s the best!” Bethany said.

“I love family life and look forward to growing together. I can’t wait to teach my son Tobias to surf! I also love motivational speaking and healthy living and inspiring others in their journey. I am grateful to have so much to look forward to!

“I am so pumped for this year! I know I have much more to come and I look forward to it. My passion for surfing and bettering my ability is still lit and I can’t wait to chase more of my goals and dreams! I look forward to surfing some heavy waves this year and pushing my limits. I also love working hard at my progressive surfing and want to keep charging at that.

“It’s rad to have shared my journey of surfing with Rip Curl since I was 9 years old. Now being 25 and surfing better than ever I’m excited to keep surfing as a Rip Curl team rider!”

Rip Curl Global Advertising and Promotions Chairman Neil Ridgway said the signing spoke volumes for both the company and Bethany’s commitment, and was excited about the next chapter.

“ ‘What a legend…’ That’s the reaction I have every time I see Bethany do big things or small things,” Ridgway said. “I probably analyse her technique on video more than any other surfer on the planet because you can really learn from seeing the way she does things at such a high level of performance given that she only has one arm to paddle in and take-off.

“She inspires me to go surfing with a more positive attitude and I think she influences a lot of surfers that way. She’s a very popular person at team signings and events because of her attitude and people – young and old – just want to be around her and the good vibes she pumps out. Like I said ‘What a legend!’ ”

Bethany is currently in full force shooting and travelling with Aaron Lieber for her first surf film Surfs Like a Girl, a sign that 2016 is set to be another big year for the smiley goofy-footer.

“It’s a blast to be travelling for this and doing my thing. I can’t wait to share the film!”

Surfs Like a Girl is due for release in 2017.

Source: Rip Curl

Nautique Completes Manufacturing Facility Expansion



Image: Nautique

Today, a ribbon-cutting ceremony was held at Nautique Boat Company’s world headquarters and manufacturing facility to celebrate the recently completed expansion project that began in June of 2015.

Nautique is the world leader in building the most innovative, high-quality towboats on the water at their world-class manufacturing facility located in Orlando, FL USA. The 53,041 square foot expansion brings the facility to a total of 269,936 square feet and includes significant improvements that allow Nautique to increase production and continue to advance their world-class manufacturing techniques. As Nautique continues to experience significant growth in the worldwide marketplace the company plans to increase its workforce by over 100 employees in the next three years to meet consumer demand.

Image: Nautique
Image: Nautique

“The entire Nautique team is excited about the new opportunities and manufacturing processes this facility expansion allows us to implement,” stated Nautique President Greg Meloon. “As we stay at the cutting edge of manufacturing and design, our facility will provide us the ability to continue to progress and lead the industry in innovation and quality,” Meloon added.

Source: Nautique